ArenaNet just released this infographic with a bunch of Guild Wars 2 stats, in celebration of releasing its first expansion, Heart of Thorns. The game just passed 7 million accounts-up about 2 million from August. That’s probably also courtesy of the base game being free-to-play for the first time ever, starting in September, as well as its launch in China.
The Heart of Thorns expansion is still a paid game, though, and subscriptions will likely increase again with its release. “We tend to see a tremendous amount of people who may not play for two, three, six months but then there’s a living world release or feature pack update, or even the expansion announcement that causes them to log back in again,” says Steve Fowler, head of global marketing at ArenaNet. “So we don’t have the same sort of indicators when we’re looking at lapsed and recurring players because for whatever reason it might be we’re still on the desktop and they double-click, patch and then they’re in the game despite having not played in the last six months.”
So far, the Heart of Thorns expansion hasn’t had any bad publicity.